ABOUT

I'm Júlia, a creative strategist passionate about weaving innovation, interactivity, and storytelling into brand experiences that truly connect.

Since 2020, I’ve leveraged my foundation as a Meta-certified Social AR developer to shift into a strategic role. I blend creativity with a sharp understanding of culture, business, and technology to develop impactful strategies, content, and campaigns.

I thrive at the intersection of big-picture thinking and hands-on creation, ensuring ideas don't just look good but move, engage, and resonate.

Currently freelancing, I apply this unique blend to help brands stand out with bold, smart, and conversation-worthy ideas. My pursuit of a postgrad in Innovation, Design and Strategy at ESPM further fuels my belief that the best ideas spark where strategy and creativity meet.

Let’s create something unexpected.

Worked with:

+ others.

Creative Capabilities

Strategic & Concept Development

  • Leading strategic ideation, transforming insights into innovative creative concepts.

  • Developing strategic frameworks for diverse digital & immersive experiences.

  • Crafting compelling narratives & storytelling logic for impactful brand communication.

  • Strategically validating technology's creative potential to unlock innovative solutions.

Strategic Communication & Collaboration

  • Conceptualizing persuasive copywriting for impactful social & branded experiences.

  • Driving strategic discussions & cross-functional collaboration in client meetings.

  • Translating complex strategic and technical concepts into clear, accessible language for diverse audiences.

Technical Skills

Digital & Immersive Experience Creation

  • Prototyping & animating interactive flows in Rive for dynamic user experiences.

  • Designing interactive mockups & user journeys to visualize complex creative concepts.

  • Developing 3D models, Virtual Try-On Prototypes, and AR/VR experiences.

  • Implementing diverse AR activations, including AR logic (triggers, tracking, environment design), World AR, and Target Tracking Experiences.

  • Leveraging Generative AI for visual asset creation and innovative digital activations.

  • Developing dynamic templates for social content platforms (e.g., CapCut).